Category Archives: Rise & Grind

Living with – and Fighting for – CHANGE

Living with – and Fighting for – CHANGE

February 19, 2020

As a business leader, you have many layers. I am no different. Many people see me as Chris Cicchinelli, the CEO of Pure Romance and co-founder of Living with Change, but not many know me as Chris Cicchinelli, a dad. Being a dad is, by far, my favorite and most rewarding title, but like any title, it comes with its trials and tribulations. Many of you have followed my journey with my transgender daughter, LC, from the very beginning. LC’s journey is just that, it has its ups and downs but it has turned out to be a beyond beautiful journey. We have been very fortunate, but unfortunately, with new bills being proposed in many states across the countries, other families who wish to see their child live life as their true self, may not be as fortunate.  

The last few weeks have been a trying time with at least 10 states proposing bills that seek to restrict gender-identity medical treatments for transgender youth by penalizing the doctors who prescribe them. While this proposed legislation, named the “Protect Vulnerable Children Act” in Ohio, has seemingly been triggered by political agendas rather than genuine interest for the well-being of the disenfranchised transgender population, it has been quickly making waves across the nation. As someone with a transgender child, I have had a front-row seat to the heartbreaking picture that is watching a child having to live life as a gender that they do not identify as. Once LC’s transition began, we saw a drastic change in her behavior and personality. Before that, she was at the bottom of her class, did not want to attend school, and was very uncommunicative. After her transition began and she was finally able to live openly and freely as the gender that she always felt she was, she became excited to go to school every day, eager to participate with her friends, and quickly became one of the top students in her class.

When my wife, Jessica, and I created Living with Change, we vowed that we would not only fight for our child but all children, because we understand the significance of being able to live as your true, authentic self. As our journey has continued, we recognize now more than ever, that we need to offer the LGBTQ+ community, especially the transgender community, our support in any way we can. With the recent legislation proposal, we must do all we can to make a difference—and it starts with speaking out. I am proud to see many physicians take a stance against these harmful legislations. “It’s a double standard to completely withhold a form of known beneficial medical interventions for this population when we provide medical interventions and treatment for youth for other medical conditions”- Dr. Scott Leibowitz, a psychiatrist and medical director of behavioral health at Nationwide Children’s Hospital’s THRIVE Gender Development Program. But—we can’t let these leaders take a stance alone. With the help of the Living with Change organization and all of our supporters, we vow to take a greater stance on fighting legislation and anti-inclusion laws that limit the rights of transgender children.

Did you know, a U.S. Centers for Disease Control and Prevention study found about 1.8% of high school students identify as transgender, and 24% of transgender youth attempted suicide in the past 12 months? And that another recent survey of more than 20,000 transgender adults found people who received gender-related medical treatment as teens were less likely to have suicidal thoughts? Those statistics are staggering—the first is hard to hear, but the second? That gives me hope. It’s why I choose to take on this fight—and it starts with education. To many people, being transgender is a complex concept. But I believe with conversation and a willingness to listen, comes change and understanding. With education comes empathy. As humans, the more we learn about one another, the more empathetic we become. If we open our minds, we have the opportunity to open our hearts and create a more accepting and inclusive world for everyone.

As you go through life, one thing that you will not regret is always fighting for what you believe in. If there is an injustice that you are passionate about, don’t leave the fight in the hands of others. Living with change isn’t enough; we must fight for change to make our world better than the way we found it.

Lifetime Value

Lifetime Value

February 11, 2020

According to marketing experts at Optimizely, lifetime value is an estimate of “the average revenue that a customer will generate throughout their lifespan as a customer.” SO here’s the question—what’s the lifetime value of your consumer base? How many times do your customers buy from you throughout their lifetime? As a business owner, you should always be searching for new ways to increase the lifetime value of each customer. Today, customers love shopping from home or a smartphone, but what they won’t get just anywhere is the experience you provide for them: an intimate, in-person party.

The Value of the Experience

What makes parties so valuable? It all comes back to the 5 senses. Going to a party doesn’t just stimulate one sense. It stimulates all of them! Throughout the night, your guests will not just see and hear about our products, but taste and smell and feel them in their hands, too. It’s engaging, personal, and leaves the customer feeling that much more confident in the product they’re thinking about buying, whether it’s a bath and beauty product or a bedroom toy. That’s why hands-on, in person experience with a professional (you!) can make all the difference to your bottom line. 

After the Party

It doesn’t stop there! The party experience will turn buyers into customers, but what you do after the party determines whether or not you’ve added lifetime value to your customer base. How many times do you ask people to repurchase after a party? How do you communicate with your customers, and how often? How are you utilizing the resources provided for you (such as the Media Center) for communication prompts to send to your customers? When you follow up and make personal connections with your customers, you’ll make them want to come back to you again and again. You’ve already done the job of showing the valuable products, services, and experience you can provide—now it’s time to communicate what’s next!

Think Ahead

Many people get caught up in the short-term goal of making money right now, and fast! I challenge you to put this short-term goal aside and instead turn your right-now customers into customers for life! Provide an experience people want to come back to and recommend to everyone in their circle. Let your passion shine through as you run your business. The best successes come when you’re having fun and working hard for the cause that you’re passionate about. Build a business that will last, not just a “side hustle.” Bet on yourself each and every day because success takes a lot of grind and effort. You’re the master of your fate.

5 Pillars of the Mamba Mentality- It’s all risks and rewards!

5 Pillars of the Mamba Mentality- It’s all risks and rewards!

February 4, 2020

This past weekend, I headed to Miami, Florida with the Pure Romance team where we were a sponsor of the Gronk Beach Super Bowl party. I have to admit, it’s been a while since I’ve attended such a major marketing event, and since Pure Romance has grown substantially over the years, it was a wildly different experience.

The Miami event was especially unique as we debuted our first-ever promotional vending machine. It was exciting to be a part of, but, like with any big event, there were some setbacks throughout the day. As the team and I set up and worked the event, I was reminded that being a business owner is truly a labor of love. If you kept up with me on social media, what you saw was fun, great photos, videos, and a revolutionary vending machine full of top Pure Romance products. But, behind the scenes, plenty of stress went into making the event a success. While our team handled all adversity with grace and turned lemons into lemonade, this weekend showed me how important it is to come back to the 5 pillars of Kobe Bryant’s Mamba Mentality.

Be Passionate

How passionate are you about your business? How often do you practice presenting this passion to others? How often do you teach your team how to interact with customers and show their passion for the business? While in Miami, there was some negativity towards Pure Romance products. Luckily, this is something we’ve learned to conquer with poise and class.

When Pure Romance was founded in 1993, radio stations didn’t want to advertise the business, and the thought of television stations airing a Pure Romance commercial was unheard of. To break the stigma behind our products and brand, people with a passionate for the company had to get out there and advocate and market the business appropriately.

We’re passionate about our cause and mission and it shows through in our response to negativity. If you aren’t passionate about your business and mission, people will walk all over you. When negativity seeps into your space, conquer it by educating rather than getting upset. You’ll always have naysayers but let your passion drive you to continue educating and breaking down barriers. 

Be Obsessive

The target market at Gronk’s Super Bowl Party was not a demographic that Pure Romance typically caters to. But why shouldn’t we? Being a 21 and over event, with a substantial number of party-goers ages 21-30, this was an awesome way to reach this demographic and educate them about our products and business.

In business, you must be obsessed with going more in-depth and over to the next level of clientele that you wouldn’t usually market to. If you want to build your brand, learn about the individuals you need to connect with and don’t be afraid to branch out into a new market.

Lastly, be obsessed with making sure you give people a good experience. Over the weekend, no matter what negativity we received, our team stood firm and committed to making sure each person walked away with a positive impression of Pure Romance.

Be Relentless

Never give up. It’s a simple statement that means so much. While you’re out there marketing your business, remember to network and interact with different types of people. And, if a specific person or demographic isn’t receptive to you and your products? Hold your head high and give the same amount of energy towards everyone you encounter later!

So many of us get too comfortable talking to a particular group of people and this hinders us from branching out. To be successful, you have to interact with as many people as possible, even if they aren’t someone you would usually interact with. Take the risk. Significant investments in others bring significant results. Always think outside the box when it comes to networking because a simple conversation can change the trajectory of your business.

Be Resilient

Gronk’s Beach Party was a true display of resilience. Amidst negativity, lousy weather, and last-minute changes, my team recovered quickly and made the most of the event. Life will throw you curveballs, and many occur when you least expect it. Always stand firm in the face of hardship.

Be Fearless

Step outside your comfort zone. Sponsoring a party with a unique demographic is scary, but fear defeats more people than any other thing in this world. Don’t let the fear of failure prohibit you from doing all you can to make your business a success. Always be pushing.

As you build your business, these actions are the 5 things that drive your company to success. The Pure Romance business is unique because of our different and innovative product offering. Many women are excited to experiment and educate themselves on all things related to sexual health but don’t know where to turn. It’s our responsibility to be passionate, obsessive, relentless, resilient, and fearless as we get out there and tell as many people as possible about the business.

Remember, high risk brings high rewards. Network with different people, communicate with new people, and when things get tough, don’t give up because we rise, we grind, and we make things happen. The time is now, so let’s do this. 

The Keys to Winning Love Month

The Keys to Winning Love Month

January 28, 2020

And just like that, it’s almost the biggest and busiest time of the year: love month. This is our Super Bowl! It’s game time and staying focused is the key to winning this season.

Building Healthy Relationships

To have a healthy relationship with others, you must first have a healthy relationship with yourself. As business owners, I know it can be tough to focus on yourself. You are frequently being pulled in many different directions, and sometimes that doesn’t give you much time to focus on yourself. Make yourself a priority and then make it a priority to communicate to your loved ones that you need time to focus on you. No one is more worthy of your love and time than you are. Love yourself wholeheartedly so that you can freely give that love to others. 

Communication is Key

All great relationships start with exceptional communication. Proper communication, or lack thereof, is the difference between building trust with a client or breaking it. By having open and honest conversations, you are creating healthy relationships and letting the others know that you trust them and care about their opinions. When we are vulnerable or have an uncomfortable conversation with someone, it allows that relationship to flourish and opens the door for even better communication in the future. Let’s make this a world where we aren’t afraid to have conversations that might be deemed as uncomfortable.

Don't Check-Up, Check-In

In all relationships, it is vital to give the other person space to be able to be independent. But it’s important to remember that giving them space to grow and fly is not giving them space to fail. Let people branch out, experience life, and find the best versions of themselves. As they live their lives and you live yours, always remember, don’t check-up, check-in. Never tell others how to run their business or their life, but keep the lines of communication open and check-in to let people know you’re there if they need you. If you are asked for advice, and it is not well received, respect that person’s opinion! Healthy relationships require mutual respect in all forms. Lastly, let those in your life know that you are checking in because you care about them, not because you want to interject on their path. Most relationships fail because of failed expectations, so be sure to set a precedent in all relationships immediately.

Forgive, But, Don’t Forget

Another way to build healthy relationships is by forgiving others who have wronged you. There is a magnitude of ways that others will hurt you in this lifetime. Whether physical, mental, or emotional, don’t carry around this burden of hurt. And, as necessary as it is to forgive others, don’t forget to forgive yourself as well! If you make a mistake, forgive yourself and move forward. Learn from your wrongdoings and be sure not to repeat the same patterns and behaviors over and over again, because you will likely get the same results. Break through your harmful patterns to live your life by design. 

Ultimately, You Come First

To thine own self be true. As we head into the busiest month of the year, always remember that you come first. As important as it is to establish relationships with others, it is more important to have a healthy relationship with yourself. Cater to yourself mentally, physically, emotionally, and spiritually. Once you understand and embrace the process of supporting yourself first, then you can support others. It is much easier to lead others once you are aware of how to lead yourself. Stay committed, stay focused, and don’t give up!

Handling Negative Responses

Handling Negative Responses

January 23, 2020

This has been a week of reflection for me, and I’ve found myself thinking about ALL the things an entrepreneur has to do, be, and handle on any given day. From marketing our business to dealing with the financial aspects of the operation, these daily tasks can be invigorating and exciting, but they can also lead to a lot of overthinking.

The next time you find yourself stressing about your business, take a moment to ask yourself: “What is the worst thing that someone could say to me in response to my business?” And more importantly: “What’s my answer to that?”

Once you have that in mind, it’s much easier to overcome the stress that comes with running an organization because you’ve already thought about the worst-case scenario and you’re ready to handle it.

Preparing for Objections

Whether it’s during everyday life or in business transactions, we tend to overcomplicate things. Why? I’ll tell you: as humans, we naturally have a fear of rejection. When someone says they don’t want to do business with you, or they don’t want to buy your product, or they aren’t sure if your business is the right fit for them, we feel rejected. And we’re wired to think that rejection is the worst possible outcome.

In reality, the worst thing that can happen is not being PREPARED for rejection, when it comes our way. As leaders in our industries, we must always be prepared for the worst—especially the things we don’t want to hear from potential clients or valued customers.

One positive (and practical) way to overcome these objections is by sitting down, writing out them out, and working through possible responses. This practice is absolutely necessary for success because preparation is key to seamlessly running your business. Being prepared for objections, and having answers ready when objections inevitably come, is going to keep you focused, hopeful, and motivated, knowing you’re more than prepared for any challenges coming your way!

Marketing Done Right

Marketing Done Right

January 13, 2020

The last two weeks have been a great kickoff to the new year! Being surrounded by fantastic business leaders at SSW has left me feeling energized and focused. It’s wonderful to see that so many have set clear goals and come up with new ideas on how to operate their teams and businesses. As you finish off the first month of 2020, I want to remind you of the importance of marketing. Marketing is “the Western art of promoting and selling.” How we market our business each and every day will determine if it succeeds in the long run. Marketing is not a task to be taken lightly, so let’s do it the right way.

Provide an Experience

“Whatever you do, do it well. Do it so well that when people see you do it, they will want to come back and see you do it again, and they will want to bring others and show them how well you do what you do.” – Walt Disney.

I have lived by this quote for 15 years, and it has truly fueled me in my entrepreneurial journey. When we think about Disneyland, there isn’t one singular moment that describes the experience. The beauty of Disney is that it is truly an experience. An experience that keeps giving and one that you want to return to, time and time again. Let’s mimic Disney when it comes to our business. What experience are you providing for your customers? How will you keep them coming back? How will you show that you are a brand committed to doing great business? In all that you do, it is crucial to always be aware of what kind of show you are putting on for your customers. Your clothes, your words, your voicemail, your smile, your social media content, EVERYTHING contributes to your brand and the experience that you are providing to others.

Transfer Your Excitement to Your Customers

Great marketing entails transferring your excitement to your customers. But how do you share your enthusiasm with your team and clients? A simple way to do this is by starting the week with a positive attitude. Many people dread Mondays, but why? Be the person who wakes up excited and motivated about the week ahead! Start your day with a smile and a positive attitude. When people ask you how you’re doing, tell them you’re terrific, and WHY you’re terrific. Transform the excitement that your business gives to you by telling others about the fantastic opportunity that you have embraced, and how they can do it as well.

The Value of Products

Your clients must understand the value of your products and have a solid understanding of how and why they work. Did you know, 85% of people will purchase a product if the message is personalized? And, 87% of people are more likely to buy a product after watching a video about it? To get a large number of clients excited about a product, work with your team to make video of product testimonials and product pitches. With Valentine’s Day quickly approaching, now is the perfect time to do this. Next, reach out to your customers through text message, Facebook, Instagram, or phone- find out their wants and needs, then personalize the product offering for your client. This personal relationship is what turns buyers into forever customers.

Building Brand Relationships

64% of consumers cite shared values as the primary reason they have a relationship with a brand. Shared values could be something as simple as going to the same gym to sharing a passion for entertaining, empowering, and educating women on sexual health. Find the people who share your passions and add them to your tribe. A brand relationship will only be successful if shared with the right people.

Let’s Excite our Customers!

As a business leader, you should always be thinking of innovative ways to excite your customers. Consider sharing behind the scenes content, asking your clients for feedback, using personalization, uniquely packaging your products, or running a contest. My biggest tip? Never be afraid to try something new! Once you develop a marketing plan, finding new ways to excite your customer will become a habit. Now, let’s get out there and connect and engage with our customers!

ABP – Always Be Pushing



Happy first Tuesday of 2020! Being 7 days into the new decade and back into your weekly routine, it’s time to put the time in and grind in. In the last week, I’ve traveled to various cities and spoken to many business leaders. From these encounters, I’ve learned that instead of having many small goals for the new year, most have one major goal that they plan on conquering. Whether it’s to purchase a home, buy a new car, pay off student loan debt, or add $10,000 into savings, it became clear that our tribe is focused and shooting for the stars. Did you know, the average small business owner works approximately 60 hours a week and earns an average of $72,000 a year? Your best life is within reach and will by no means be average. As you make your own hours, and work to reach the earning potential that you desire, be mindful that you offer an opportunity that everyone needs.


Everyone you come in contact with needs you. There are plenty of opportunities out there, and many people are too afraid to step out of their comfort zones and try something new. Whether it’s fear, lack of time, or simply the lack of information holding them back- it’s our job to put these opportunities in front of them and show them the possibilities. In 2019, the three most popular female-dominated fields were in nursing, teaching, and administration. The women in these professions earned just 79 cents for every dollar men earned in the same positions. What do you have that these women need? An opportunity. At Pure Romance, we believe that allowing women to be their own boss is key in gender equality. Being a female-focused company, there is no glass ceiling here. You show up to glow up and are determined to push yourself, and your tribe, beyond all limits. Not everyone is looking for an opportunity, so let’s bring it to them.


If you want to sell $100,000, what does that look like? Selling $100,000 a year might seem like a mountain, but when you break it down day-by-day, the goal becomes more like an anthill. By changing your mindset, simplifying your goals, and making a solid game plan, success becomes closer to the horizon. For example, selling $274 in product for 365 days sounds much more attainable than selling $100,000 a year. These small mindset changes are what drive you to hit your goals. If that mountain still looks high, conquer it with an accountability partner. The path to success does not have to be lonely. Never forget your tribe and team of sisters that are there to encourage you as you conquer your fears and reach for the stars.


Each and every day is full of opportunity. When I wake up in the morning, I never know what the day will bring- but I do know that I will not get upset about the uncertainty. All too often, we plan our days only to have a setback that throws the day off the planned trajectory. These small changes can be uncomfortable, but to succeed, you have to get comfortable being uncomfortable. With change, uncertainty, and discomfort comes growth. If you regularly have an “I’m giving up” mentality, get rid of it today! Make it a habit to push yourself each and every day, because when the going gets tough, the tough get going.      

Taking 2020 Beyond ALL Limits

Taking 2020 Beyond ALL Limits


It’s hard to believe that 2019 has come and gone. By now, you already have a solid list of goals that you would like to accomplish in 2020. While you have your eyes set on doing big things in the new year, it is equally as important to recognize what can knock you off of your path to success. Below are nine practices that will hinder your gateway to success, and tips on how you can jump over any obstacles, challenges, and problems and live your life by design in the new year.

  1. Why do we obsess over what others think of us? Every day we fixate on how others will analyze our every decision. What will people think of my business plan? Are they questioning my parenting skills? Do they think I’m working hard enough? When you let the opinions of others consume you, that negativity distracts you from your goals, and ultimately, your success. If you believe strongly in what you’re doing and how you are doing it, the opinions of others shouldn’t matter. What really matters is that you stay on track and focus on your goals! In this next decade, I challenge you to spend less time trying to please others and more time focusing on the steps needed to lead you to success.

  2. Although social media is a great marketing outlet, it can also be a roadblock on the path to your goals. Wasting time on social media and obsessing over frivolous things will not align with your business success. When not being used for good, social media can be a black hole of toxicity. The less time we spend focusing on it, the more time we can spend on living the life we deserve and focusing on our business plan

  3. If you do not know who your inner circle is, I challenge you to find them and embrace them in 2020. Find your tribe and lean on them, while offering the same in return. Not asking for help and support from the people in your inner circle is a disservice to you and your business. Recently, I read Big Potential by Shawn Achor, and he discussed a topic that truly resonated with me. Achor asked, “who is louder in your life, the negative or positive people?”. Achor declares that the people who state their position the loudest, typically have the most influence in your life. If the negative people in your life state their position the loudest, it is time to consider if this is the type of influence you want in your life. Surround yourself with individuals who strive to live their life by design and encourage others to do the same.

  4. Blaming everyone instead of looking within when a problem arises is a practice that must be abandoned in 2020. Recognize your challenges and what has led to them and internalize how you can fix them or what you can do in the future to ensure these problems do not happen again. Lastly, stop blaming the world for your failures. Strive to get better every day and recognize that you cannot fix issues overnight. What you focus on is bound to get repeated. Let’s go into 2020 with an “if it’s meant to be, it’s up to me” mindset.

  5. To keep your ambitions at the forefront of your life, it is crucial to set an intention each and every day. Failing to establish a plan for your day is failing to focus on your goals. Your intention has to be your mindset. When you focus on your goals every day, you will see this repetition will deliver positive rewards.

  6. Spending time with the wrong people will discourage you from focusing on your goals and success. The wrong people can have the wrong business ethics and can be a costly distraction. As business leaders, it is important to have a “we” mentality instead of an “I” mentality. Still, it is equally as important to surround yourself with like-minded and positive people. The right people in your life will be beacons of positivity and a pentacle of praise. Invest in the positive people who invest in you.

  7. In 2020, I challenge you to read a book a month. Did you know the average CEO reads 60 books a year? Whether you are physically reading a book or listening to an audio version, the knowledge acquired from reading is valuable. Not reading books that help you level up will leave you stuck in a place and unable to grow. Knowledge is power, and the power that books give is unmatched. Three books that I recommend to start you off are Start With Why by Simon Sinek, Dare to Lead by Brene Brown, and Your One Word by Evan Carmichael. Each of these books offers heaps of knowledge that will grow your mind and help you to stay positive and successful.

  8. The quote “you are your own worst enemy” is especially true when you are a business owner. Being hard on yourself all day, every day does not serve a definite purpose in life. All too often, I see people who are hard on themselves by comparing themselves to other people. As business leaders, it is crucial to recognize that you should not compare your chapter 2 to someone else’s chapter 10. Comparison is the thief of joy and success. Identify your challenges, work to improve, and don’t beat yourself up if changes don’t happen overnight.

  9. Only you know your hopes and dreams, and you owe it to yourself to chase them. Living the life that others expect of you will not serve you positively. Stop worrying about what others want or expect from you. This is your life; do not let others dictate it. Everything starts with a mindset, and it’s up to you to strive to live your life by design.

As we strive for success, there will inevitably be obstacles and challenges ahead. But, when you put the work in, you can bypass any problem that comes your way. Go into 2020 with 20/20 vision and a mindset of what you want your life to be like. It’s time to stop avoiding success and time to start living life by design.

Be a Goal Setter

Be A Goal Setter


One of my favorite quotes is “our goals can only be reached through a vehicle of a plan, in which we must fervently believe, and upon which we must vigorously act. There is no other route to success.”- Pablo Picasso. The advantage of being a goal-setter is that you can plan out the steps needed to reach your goals. This time of the year, it’s easy to get caught in the “last-minute trap.” Everyone around you is doing last-minute shopping, planning last-minute holiday parties, and adding things to their last-minute to-do list. There is undoubtedly higher levels of stress and anxiety this time of the year but setting your goals and a game plan will get you through.

Be Proactive, Not Reactive

There are far too many people out there just waiting for good things to happen instead of going out there and making their goals a reality. It’s easy to be reactive but taking matters into your hands and being proactive takes practice. A simple way to be proactive in your business is by developing a marketing plan. Marketing creates enthusiasm, and this enthusiasm will convert shoppers into customers. Start small by reaching out to past contacts and build your plan from there. Sending a simple personalized text message to 15 past clients will get them excited about your business and ready to support you in the new year!

Let’s Make Things Happen as a Team

As business leaders, we are the group that makes things happen. It’s a privilege to be a part of a team that embraces Mondays and wakes up ready to take on the week ahead. Webster’s dictionary defines a team as “a group that comes together to achieve a common goal.” Did you know you are 60% more likely to be happy if you consistently surround yourself with like-minded people? The like-minded, determined, positive, and happy people who we embrace each and every day are what make the Pure Romance team so special. As we close out 2019 and embark on 2020, let’s strive to make great things happen as a team. Many people don’t realize how vital January is for business leaders. Remind your team that the beginning of the new year brings a fresh start and the opportunity for significant changes for their business if they put in the work now. As you grow your business, remind your team of the assets needed to grow theirs. Together, everyone can succeed.

The Push Towards 2020

With only 16 days remaining in 2019, it’s time to push yourself and your team now more than ever. I encourage you to examine your personal and team goals for the upcoming year and create a game plan to make it happen. Look inside yourself and determine how you can not only evolve and make yourself better but how can you help those in your inner circle grow as well. Get motivated, focused, and excited for the new year! I know it will be your best year yet.

Mindset Makeover


Mindset Makeover

The mind is a powerful thing. It allows you to invent, create, experience, and ultimately form decisions that will impact you each and every day. But the life you live is only as good as your mindset, and that’s why it’s important to think positively no matter what obstacles life may throw your way. As business owners, we must make sure that our mind is right in order to lead others professionally and effectively. When a negative or destructive mindset consumes us, we project it on to others—our team members, employees and those who choose to do business with us. Sometimes, we need to check-in with ourselves and reset our mindset.

Change Your Approach

As business leaders, we must change our approach based on who we’re dealing with. A quality of a great leader is recognizing that not everyone will work the same way as you and what works for one person, won’t always work for another. For example, how you work with a team member who has been in the business for five years will not be the same way you work with a new Consultant that has recently joined the business. While some team members may join the business and immediately see success, others might need a little extra push and motivation to succeed. One important thing to remember in changing your approach is to be clear on exactly what you need and how to achieve this goal.

Empowering Beliefs

As we head into 2020, I have been contemplating how I can serve others differently in the new year. I’ve found that these empowering beliefs have guided many of the decisions I’ve made:

    • I believe in myself and there’s always a way.
    • I speak what I want until I see it in my life.
    • I take action.
    • I focus and clear my mind anytime I choose.
    • I move forward with the strengths I have.
    • I choose to be courageous.
    • I am living my vision.
    • I am in control of the words I speak.
    • I see the good in others and in all situations.
    • I am calm and peaceful.
    • I have a plan and I’m moving forward.
    • All I need is within me now. I create my own destiny.

The way you speak to yourself is important. When you give yourself words of encouragement and affirmation, you are telling yourself that you matter, and your dreams are possible. Focus and clear your mind in order to take action. Listen to the words that you tell yourself. If these words are negative, change your mindset and think positively going forward in order to live the life you desire.

How can you work to make your life more refined? Everyday matters and remember your thoughts (positive and negative) can rule your life.

Choose to have the life you want to live.  The years go by quickly and you cannot waste a second on a mindset that will not positively benefit you.

Life is tough, but so are you. Change you approach and take action in order to live the life that you deserve to life!